Soft Touch Coating: Elevating Your Packaging with Custom Boxes
At Packaging Box, we are committed to delivering premium-quality packaging solutions that help businesses stand out and make a lasting impression on their customers. One of the most popular finishes we offer is Soft Touch Coating. This luxurious coating adds a velvety, smooth texture to your packaging, making it more visually appealing and enjoyable to touch. With Soft Touch Coating, your custom boxes can create an unforgettable unboxing experience that leaves customers excited about your brand.
In this article, we will take an in-depth look at what Soft Touch Coating is, its benefits, how it works, and why it’s the perfect choice for your custom packaging needs.
What is Soft Touch Coating?
Soft Touch Coating is a special type of finish applied to custom boxes and packaging materials to give them a smooth, velvety texture. This coating not only enhances the look of the box but also elevates the tactile experience, making the packaging feel luxurious and pleasant to touch. It is often used on premium products, gift packaging, and retail boxes to create a more refined, high-end appearance.
The coating is typically applied after the printing process and provides a matte finish that feels like a soft, smooth surface. Unlike gloss finishes, which are shiny and reflective, Soft Touch Coating offers a more subtle, understated elegance. This finish is widely used across various industries, including cosmetics, electronics, luxury goods, and even food packaging, as it adds a level of sophistication to the product inside.
How Soft Touch Coating Works
The process of applying Soft Touch Coating involves several steps:
- Design and Printing: The first step is to create the design for your custom box. Once the design is finalized, the box is printed using standard printing methods, such as offset or digital printing.
- Application of Soft Touch Coating: After printing, a thin layer of Soft Touch Coating is applied to the printed surface of the box. This coating is usually clear and is applied evenly across the surface using a varnish or coating machine.
- Curing: The coating is then cured using ultraviolet (UV) light or heat. The curing process ensures that the coating is fully set and adheres securely to the surface, providing a long-lasting and durable finish.
- Finishing Touches: After the coating is applied and cured, the boxes may undergo additional processes like die-cutting, folding, or embossing to complete the final product.
This process creates a soft, tactile texture that enhances the visual appeal of your packaging, ensuring that your custom boxes stand out both visually and physically.
Benefits of Soft Touch Coating for Custom Boxes
1. Luxurious Look and Feel
The primary benefit of Soft Touch Coating is its ability to elevate the overall look and feel of your custom boxes. The coating gives the box a high-end, luxurious appearance and provides a smooth, velvety texture that makes your packaging feel elegant and refined. This makes it an ideal choice for products that want to create a premium impression.
2. Improved Tactile Experience
Unlike traditional glossy finishes, Soft Touch Coating offers a matte, smooth surface that is a joy to touch. This can make the unboxing experience more memorable for customers, as the texture adds a sensory element to the product. When customers pick up your packaging, they will immediately notice its softness and smoothness, which can enhance their overall perception of your brand.
3. Enhanced Visual Appeal
The subtle, matte finish created by Soft Touch Coating helps reduce glare and reflections, making the printed designs on your packaging clearer and more vibrant. It allows colors to appear more accurate, and the design elements will stand out in a more sophisticated way. Whether it’s your brand logo or product images, this finish helps ensure that every detail is visually appealing.
4. Durability and Protection
Another significant benefit of Soft Touch Coating is the protection it offers to your custom boxes. The coating provides a layer of durability that helps prevent scratches, fingerprints, and general wear and tear. This makes it particularly useful for packaging that will be handled frequently, ensuring that the boxes maintain their pristine appearance even after being touched or moved around.
5. Versatility in Design
Soft Touch Coating is highly versatile and can be used in combination with other finishes and techniques to achieve unique effects. It works well alongside foil stamping, embossing, or Spot UV, allowing you to create custom boxes that are both visually striking and tactilely engaging. The combination of multiple finishes can help you achieve a one-of-a-kind design that perfectly reflects your brand’s identity.
6. Sustainability
As sustainability becomes increasingly important to consumers, many packaging providers are offering eco-friendly Soft Touch Coating options. This finish can be applied using environmentally friendly coatings that meet sustainability standards, allowing you to create luxurious, tactile packaging without compromising on your eco-conscious values.
Applications of Soft Touch Coating in Custom Packaging
Soft Touch Coating is highly effective in a wide range of packaging applications. Below are some of the most common industries and types of products that benefit from this premium finish.
1. Luxury and Premium Products
For luxury items such as high-end cosmetics, fragrances, jewelry, and fashion accessories, Soft Touch Coating adds a layer of sophistication and elegance. Packaging for these products must create a sense of exclusivity and quality, and the smooth, velvety texture of Soft Touch Coating ensures that the packaging feels as luxurious as the product inside.
2. Retail Packaging
Retail packaging plays a significant role in attracting customers and influencing purchasing decisions. Custom boxes with Soft Touch Coating can help make a strong first impression on store shelves by giving your packaging a more refined, high-quality appearance. Whether you’re selling electronics, health products, or gourmet food, Soft Touch Coating can make your retail boxes stand out from the competition.
3. Gift Packaging
When it comes to gift packaging, presentation matters. Soft Touch Coating is perfect for creating elegant and luxurious gift boxes. Whether it’s for birthdays, holidays, or corporate gifting, the smooth, tactile surface of the packaging will add an extra layer of appeal, making the recipient feel that the gift inside is truly special.
4. E-Commerce Packaging
In the world of e-commerce, packaging plays a crucial role in the customer experience. A high-quality Soft Touch Coating finish can help enhance the unboxing experience, making customers feel like they are receiving a premium product. This type of finish is also effective in reducing the appearance of fingerprints and scratches, ensuring that the packaging remains pristine from the warehouse to the customer’s doorstep.
5. Food and Beverage Packaging
While Soft Touch Coating is often associated with luxury goods, it is also used in food and beverage packaging. High-end chocolates, wine bottles, or gourmet food items often come in packaging that features Soft Touch Coating to add a premium feel. This finish helps elevate the product and makes it more visually appealing to consumers, which is especially important for items that are intended to be gifts or special treats.
Why Choose Packaging Box for Soft Touch Coating Custom Boxes?
At Packaging Box, we understand that packaging is not just about protecting your products; it’s also a powerful tool for marketing and branding. Our custom box manufacturing services, combined with Soft Touch Coating, allow you to create packaging that enhances the appeal of your products and communicates your brand’s quality.
1. Expertise and Experience
With years of experience in the packaging industry, we have developed a deep understanding of what works best for our clients. Our expert team is well-versed in the latest printing technologies and finishing techniques, ensuring that your custom boxes with Soft Touch Coating are created to the highest standards.
2. High-Quality Materials and Finishes
We use only the finest materials and coatings to ensure that your packaging not only looks great but also feels premium to the touch. Our Soft Touch Coating is applied with precision and care, giving your custom boxes a luxurious finish that lasts.
3. Fast Turnaround Time
We know that time is important in the business world. That’s why we offer fast turnaround times on all of our custom box orders. Whether you’re working on a tight deadline for a product launch or need to restock your packaging, we’ll ensure your Soft Touch Coating boxes are ready in no time.
4. Competitive Pricing
At Packaging Box, we believe that high-quality custom packaging should be accessible to businesses of all sizes. Our Soft Touch Coating options are competitively priced to provide excellent value while maintaining the premium look and feel of your packaging.
5. Tailored Solutions for Every Industry
Whether you’re in the fashion, cosmetics, food, or tech industry, we provide tailored packaging solutions that meet your specific needs. Our team works closely with you to ensure that the design, material, and finish align perfectly with your brand’s identity.
Conclusion: Enhance Your Custom Boxes with Soft Touch Coating
Soft Touch Coating is a powerful and versatile finishing technique that can elevate your custom packaging. Whether you are selling luxury products, gifts, or retail items, this finish adds a level of sophistication, tactile appeal, and durability to your boxes. At Packaging Box, we specialize in providing high-quality Soft Touch Coating services that will enhance your packaging and help your products stand out in a crowded marketplace.
If you’re ready to create custom boxes that not only look great but feel luxurious, contact Packaging Box today. Let us help you design the perfect packaging solution that reflects your brand’s quality and ensures your products make a lasting impression.
Check out our compatible website
| Dimensions | All Custom Sizes & Shapes |
| Printing | CMYK, PMS, No Printing |
| Paper Stock | 10pt to 28pt (60lb to 400lb) Eco-Friendly Kraft, E-flute Corrugated, Bux Board, Cardstock |
| Quantities | 100 – 500,000 |
| Coating | Gloss, Matte, Spot UV |
| Default Process | Die Cutting, Gluing, Scoring, Perforation |
| Options | Custom Window Cut Out, Gold/Silver Foiling, Embossing, Raised Ink, PVC Sheet. |
| Proof | Flat View, 3D Mock-up, Physical Sampling (On request) |
| Turn Around Time | 7-9 Business Days, Rush |
1. What is Soft Touch Coating?
Answer: Soft Touch Coating is a premium finish applied to packaging that gives the material a smooth, velvety texture. It enhances the visual appeal of custom boxes while offering a pleasant tactile experience.
2. How is Soft Touch Coating applied to packaging?
Answer: Soft Touch Coating is applied as a thin layer over the printed packaging. It is cured using UV light or heat, which makes the coating dry instantly and provides a durable finish.
3. What are the main benefits of Soft Touch Coating for custom boxes?
Answer: Soft Touch Coating adds a luxurious feel to packaging, enhances visual appeal, provides durability, and improves customer experience by offering a smooth, tactile finish. It also helps to protect the packaging from scratches and fingerprints.
4. Can Soft Touch Coating be applied to all types of packaging materials?
Answer: Yes, Soft Touch Coating can be applied to various materials like paperboard, cardboard, and even some types of plastic. It works well for both rigid and flexible packaging solutions.
5. How does Soft Touch Coating differ from matte and gloss finishes?
Answer: Unlike gloss finishes, which are shiny and reflective, Soft Touch Coating has a smooth, matte texture that feels velvety and provides a more subtle, elegant finish. It contrasts with matte finishes by being softer and more tactile.
6. Is Soft Touch Coating eco-friendly?
Answer: Yes, many Soft Touch Coatings are eco-friendly. They can be made using water-based or UV coatings that comply with environmental standards, and many providers offer sustainable options for packaging.
7. What industries use Soft Touch Coating on their packaging?
Answer: Soft Touch Coating is used in various industries, including cosmetics, luxury goods, food and beverages, electronics, retail packaging, and gift packaging. It’s ideal for products that want to convey a sense of luxury or quality.
8. Does Soft Touch Coating affect the printing quality?
Answer: No, Soft Touch Coating does not affect printing quality. In fact, it helps enhance the colors and clarity of printed designs by providing a smooth surface that reduces glare and reflections.
9. How durable is Soft Touch Coating?
Answer: Soft Touch Coating is highly durable. Once applied and cured, the coating forms a protective layer that resists fingerprints, scratches, and general wear, ensuring that your packaging maintains its premium look.
10. Can Soft Touch Coating be combined with other finishes?
Answer: Yes, Soft Touch Coating can be combined with other finishes like foil stamping, embossing, and spot UV to create intricate, multi-dimensional designs that stand out.
11. Is Soft Touch Coating suitable for food packaging?
Answer: Soft Touch Coating is suitable for food packaging as long as the materials used are food-safe. It’s commonly used for high-end food packaging, such as chocolates, wines, and gourmet products.
12. How does Soft Touch Coating impact the customer experience?
Answer: Soft Touch Coating enhances the unboxing experience by providing a tactile, luxurious feel to the packaging. Customers enjoy the smooth, velvety texture, which adds to the overall premium experience of receiving a product.
13. Can Soft Touch Coating be used on all types of boxes?
Answer: Yes, Soft Touch Coating can be applied to various types of boxes, including rigid boxes, folding cartons, and corrugated packaging. It’s ideal for packaging that aims to convey a high-end, luxurious image.
14. Is Soft Touch Coating cost-effective for custom boxes?
Answer: While Soft Touch Coating can increase the cost of packaging due to the additional step of coating and curing, it remains a cost-effective option compared to other premium finishes like foil stamping or embossing.
15. Can Soft Touch Coating be applied to small or large packaging orders?
Answer: Yes, Soft Touch Coating can be applied to both small and large orders. Whether you need a few custom boxes or bulk packaging for your business, this coating is versatile and scalable.
16. Does Soft Touch Coating make the packaging more scratch-resistant?
Answer: Yes, the coating adds a layer of protection to the packaging, making it more resistant to scratches, scuffs, and fingerprints. This helps maintain the quality and appearance of your custom boxes.
17. Can Soft Touch Coating be used on custom shapes or die-cut boxes?
Answer: Yes, Soft Touch Coating can be applied to custom-shaped or die-cut boxes. It works well on intricate shapes and designs, ensuring that your packaging stands out while maintaining a premium feel.
18. Is Soft Touch Coating suitable for direct mail packaging?
Answer: Yes, Soft Touch Coating is perfect for direct mail packaging. It provides a luxurious feel that adds value to the recipient’s experience, making the packaging feel more personal and special.
19. What is the difference between Soft Touch Coating and velvet lamination?
Answer: While both Soft Touch Coating and velvet lamination provide a smooth, velvety texture, the primary difference lies in their finish. Soft Touch Coating offers a matte, tactile finish, while velvet lamination has a thicker, more textured feel.
20. How do I design packaging with Soft Touch Coating?
Answer: When designing packaging with Soft Touch Coating, it’s important to consider how the coating will interact with your design. Use contrasting elements like matte backgrounds with glossy highlights to create a dynamic effect. Work closely with your packaging provider to ensure the coating is applied to the right areas for maximum visual impact.
